Tupperware :
the promise of plastic in 1950s America /
Alison J. Clarke

Description

Main Author

Clarke, Alison J

Related Names

Smithsonian Institution. Press

Language(s)

English

Published

Washington, DC : Smithsonian Institution Press, ©1999

Subjects

Tupperware Corporation.
Tupperware Corporation > Tupperware Corporation / History
Tableware industry.
Plastic tableware.
Plastic container industry.
Plastic tableware > Plastic tableware / United States > Plastic tableware / United States / History
Tableware industry > Tableware industry / United States > Tableware industry / United States / History
Plastic container industry > Plastic container industry / United States > Plastic container industry / United States / History
United States.
History.

Summary

Traces the development of the plasticwares in the 1940s and 50s, especially the "party plan" marketing strategy developed by Brownie Wise

Physical Description

x, 241 pages : illustrations ; 24 cm

ISBN

9781560989202
1560989203
9781560988274
1560988274

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