Catalog Record: The first advertising book | HathiTrust Digital Library

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The first advertising book,
by Paul Terry Cherington ...

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Main Author: Cherington, Paul Terry, 1876-
Language(s): English
Published: [Garden City, New York] Doubleday, Page & company for the Associated advertising clubs of the world, 1917.
Subjects: Advertising.
Note: A later issue of his The advertising book, 1916.
Physical Description: ix, 604 p. 20 1/2cm.
Locate a Print Version: Find in a library

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Full view University of Michigan
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