Consumer buying intentions and purchase probability;
an experiment in survey design
[by] F. Thomas Juster.

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Main Author: Juster, F. Thomas (Francis Thomas), 1926-
Language(s): English
Published: New York, National Bureau of Economic Research; distributed by Columbia University Press, 1966.
Subjects: Consumers.
Motivation research (Marketing)
Physical Description: 60 p. illus. 25 cm.
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