Determinants of audience formation and reaction to early-morning TV college credit courses.

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Main Author: Hoban, Charles Francis, 1906-
Related Names: Hayden, Robert G.
University of Pennsylvania. College of General Studies.
WCAU-TV (Television station : Philadelphia, Pa.)
Language(s): English
Published: Philadelphia, Institute for Cooperative Research, University of Pennsylvania, 1963.
Subjects: Television in higher education.
Physical Description: iv, 99 p. tables. 28 cm.
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