| LDR | 00997Qam a2200313 a 4500 | ||
| 001 | 001180814 | ||
| 003 | MiAaHDL | ||
| 005 | 20111212000000.0 | ||
| 006 | m d | ||
| 007 | cr bn ---auaua | ||
| 008 | 701124s1970 nyua b 000 0 eng | ||
| 010 | ⊔ | ⊔ | ‡a74083257 //r822 |
| 020 | ⊔ | ⊔ | ‡a0670330930 |
| 035 | ⊔ | ⊔ | ‡asdr-ucsc.b1684094x |
| 040 | ⊔ | ⊔ | ‡aDLC ‡cDLC ‡dCU-SC |
| 090 | ⊔ | ⊔ | ‡aP91.M276 |
| 035 | ⊔ | ⊔ | ‡a(OCoLC)101588 |
| 100 | 1 | ⊔ | ‡aMcLuhan, Marshall, ‡d1911-1980 |
| 245 | 1 | 0 | ‡aFrom cliche to archetype ‡c[by] Marshall McLuhan with Wilfred Watson. |
| 260 | ⊔ | ⊔ | ‡aNew York, ‡bViking Press ‡c[1970] |
| 300 | ⊔ | ⊔ | ‡a213 p. ‡billus. ‡c25 cm. |
| 350 | ⊔ | ⊔ | ‡a$7.50 |
| 538 | ⊔ | ⊔ | ‡aMode of access: Internet. |
| 650 | ⊔ | 0 | ‡aArchetype (Psychology) |
| 650 | ⊔ | 0 | ‡aStereotypes (Social psychology) |
| 650 | ⊔ | 0 | ‡aCommunication ‡xResearch. |
| 700 | 1 | 0 | ‡aWatson, Wilfred, ‡d1911- |
| CID | ⊔ | ⊔ | ‡a001180814 |
| DAT | 0 | ⊔ | ‡b20111212000000.0 |
| DAT | 1 | ⊔ | ‡a20120815092811.0 ‡b2023-05-25T17:40:12Z |
| CAT | ⊔ | ⊔ | ‡aSDR-UCSC ‡dIII - MILLENIUM ‡lloader.pl-001-001 |
| FMT | ⊔ | ⊔ | ‡aBK |
| HOL | ⊔ | ⊔ | ‡0sdr-ucsc.b1684094x ‡auc1 ‡bSDR ‡cUCSC ‡puc1.32106019545299 ‡sUC ‡1.b1684094x |
| 974 | ⊔ | ⊔ | ‡bUC ‡cUCSC ‡d20230525 ‡sgoogle ‡uuc1.32106019545299 ‡y1970 ‡ric ‡qbib ‡tUS bib date1 >= 1930 |