Catalog Record: Marketing public transportation : policies,...

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Marketing public transportation : policies, strategies, and research needs for the 1980's / Richard K. Robinson, Christopher H. Lovelock, editors.

Other Authors:	Robinson, Richard K. 1946-, Lovelock, Christopher H.
Language(s):	English
Published:	Chicago, Ill. : American Marketing Association, 1980.
Subjects:	Urban transportation > Marketing. Local transit > Marketing.
Note:	Proceedings of a workshop sponsored by AMA and held in Boston, April 1979.
Physical Description:	x, 104 p. ; 23 cm.
Original Format:	Book
ISBN:	0877571392
Locate a Print Version:	Find in a library

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