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La psychologie de la publicité; ses aspects historiques et ses effets juridiques. Essai de sociologie expérimentale.
| Main Author: | Mitnitsky, Alexandre. |
|---|---|
| Language(s): | French |
| Published: |
Lausanne, Roth & Roth, 1948. |
| Subjects: |
Advertising.
Psychology, Applied. |
| Note: |
Issued also as thesis, Lausanne. |
| Physical Description: |
193 p.
23 cm.
|
| Original Format: | Book |
| Original Classification Number: | HF5822 .M5 1948 |
| Locate a Print Version: |
Find in a library |
Viewability:
- Limited (search only) (original from University of California)